Audience insights that matter:
results-driven market research
Bixa delivers actionable insights that give companies clarity and direction. That’s the reason our data impacts purchase decisions for over 19 BILLION global consumers annually. Our expert team tackles your toughest questions with innovative qualitative + quantitative methods for confident decisions.
What We Do
At Bixa, we help your team unlock customer secrets and gain the clarity you need to make business decisions with confidence. Our award-winning team of researchers can help you segment your audience, uncover pain points, and craft personas and buyer journeys that matter.
What We Do
At Bixa, we unlock customer secrets that bring clarity to your business decisions.
Today, Bixa’s award-winning research impacts over 19 billion consumer purchase decisions annually. We help DTC and B2B companies segment their audience, uncover pain points, and deliver insights that directly align to their business goals.
Join 100+ leading brands who rely on Bixa for their customer insights
OUR ETHOS
Results-Driven Customer Insights
There’s no point in doing research if you can’t apply it. Bixa’s award-winning researchers deliver consumer insights that matter—actionable customer data you can immediately apply.
WHAT SETS US APART
Modern Research, Tested and Proven Worldwide
Research may be the most essential element you will invest in—because without a clear understanding of your audience and their emotional drivers, any strategy is a gamble. Our expert researchers do it right, with cutting-edge techniques that maximize your research investment.
GENERATIONAL RESEARCH
Gen Z is Now the Largest Living Generation
Bixa (quite literally) wrote the book on Gen Z. We’ve been conducting targeted Gen Z research—in virtually every industry—for over 5 years. We go far beyond superficial stereotypes, helping you discover your personas: their mindset, preferences, and behaviors so you can build authentic lasting relationships and drive unparalleled success.
Trusted by today’s most innovative brands. Ranked by Clutch as a Top Market Research firm in the world.
Harness the power of expert research for your brand or product.
Better listening • Better questions • Better outcomes
Book a time to start your free consult with a Bixa researcher.