Learn from the world’s best researchers
Upskill your team, sharpen your strategy, and bring proven research tactics into your organization. Bixa offers three powerful ways to level up your skills in market research, user insights, and strategic decision-making—taught by expert practitioners.
Whether you need live team training, flexible online classes, or a dynamic keynote speaker, we’ll help you bring world-class research thinking to your team.
Online classes (available 24/7)
Book a speaker for your event
Explore Our Training Options
Why choose Bixa for custom research training?
Tailored to your team,not a template
Most corporate training is off-the-shelf and out-of-touch. Bixa builds every program around your team’s skill level, business goals, and the real research challenges you’re facing. We also deliver it in whatever format works best for your team—live virtual workshops, in-person sessions at your office, booked training facilities, or hybrid options. Whether you’re building research capabilities from scratch or upskilling experienced pros, our training fits your needs—not the other way around.
Taught by real researchers
You won’t get generalist slides or vague theory here. Our sessions are led by world-class researchers who’ve worked with brands like Google, Cvent, and IBM. We teach what we’ve actually done—qualitative interviews, MaxDiff, conjoint analysis, pricing studies, segmentation, usability testing, and more—using real case studies and live examples.
Upskill your team. Strengthen your decisions
Customized training isn’t just a perk—it’s a smart investment. When your team knows how to run smarter research, you make better product, marketing, and UX decisions. That means faster launches, clearer messaging, better pricing, and a stronger competitive edge.
Focused on practical, real-world application
Everything we teach is designed to be immediately useful. From messaging tests to pricing strategy, your team will leave with clear tools and frameworks they can apply the next day. We skip fluff and theory and go straight to what works in the field. In the past, we have also let participants bring their own projects into the training so that they can leave with a research plan and confidence to implement on their own.
We customize a methodology based on your research objectives.
It all starts with a fit and needs assessment. See our process below for designing custom corporate training.
Fit and needs assessment
We kick off the process with a 30-minute call in which we identify your team’s market research needs and determine whether we’re the right partner
Learning and Instructor Preparation
Ahead of our training session, we ask attendees to hop on an hour-long call to meet instructors and share more about what specifically they need out of their research. It’s a great opportunity for your team to prepare their mindsets so they can make the most of this training experience.
Session Blueprint
After meeting with your team, our experts work with you to drill down into the specific scenarios your team is facing so that we can customize our sessions and ensure they meet your unique needs.
Training Session
We join your team virtually to deliver a bespoke training session that helps your team members accomplish their objectives through market research and UX research tactics. Our sessions have, in the past, included live sessions with customers that we dissect and decipher so that we’re not just talking theoretically, but enabling your team to connect theory with real insights.
Execute and Evolve
After training, it’s time for attendees go back to their lives and implement the skills they have learned. As the saying goes, practice makes perfect. Attendees will be encouraged to get low-stakes practice in building confidence through skill execution at first, but your team’s long-term success is our ultimate mission. Success coaching post-training is one of the ways to reach that goal.
